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Procter & Gamble’s Old Spice is the quintessential men’s grooming brand. With nearly 70 years as an American icon, Old Spice is the authority on the male grooming experience and has leveraged this heritage to become the No.1 selling antiperspirant/deodorant stick and body wash brand with guys of all ages. Old Spice brings authenticity, performance and confidence to male grooming and offers a wide product portfolio for today’s man, including antiperspirants, deodorants, body washes, body sprays, after shaves and colognes. For more information, go to www.oldspice.com.

Product Information
Old Spice currently has two lines of grooming products, High Endurance and Red Zone. High Endurance products are made for value conscious guys who want simple, effective, high-quality products, while the Red Zone’s line is intended for guys who spend a little more time and effort on their grooming routine. Each line features antiperspirant, deodorant and body wash products in a variety of scents. The High Endurance line also includes a Limited Edition line of products (antiperspirant, deodorant and body wash) dedicated to Old Spice-sponsored NASCAR driver Tony Stewart.

Old Spice’s iconic buoy bottle cologne remains the country’s best-selling mass market fragrance. Recently, Old Spice introduced a new, upscale fragrance for Old Spice guys, OS Signature, developed by the same fragrance house responsible for Hugo Boss and Lacoste.

About P&G Beauty
P&G Beauty products help make beauty dreams real and grooming enjoyable everyday for millions of women and men worldwide. With more than 100 brands available in nearly 130 countries, P&G Beauty delivered sales of more than $21 billion in fiscal year 2005/06, making it a leading global beauty company. P&G Beauty offers trusted brands with leading technology to meet the full complement of beauty and grooming needs: Pantene®, Olay®, Head and Shoulders®, Max Factor®, Cover Girl®, Always®, Sassoon Professional®, Wellaflex®, Rejoice®, Sebastian Professional®, Herbal Essences®, Koleston®, Clairol Professional®, Nice ’n Easy®, Venus®, Gillette®, SK-II®, Wella Professionals®, Joy® by Jean Patou, Rochas®, Escada®, Hugo®, Boss® and Lacoste® fragrances. Please visit www.pg.com for the latest news and in-depth information about P&G Beauty and its brands.

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