Burger King Corp. and Stewart-Haas Racing Team Up for 2009

Burger King Corp. proudly sponsors Tony Stewart and Stewart-Haas Racing during the 2009 season. As part of the multi-year sponsorship agreement, Burger King Corp. will feature two primary paint schemes on the No. 14 Sprint Cup car which will hit the track at the July 4 NASCAR Sprint Cup Series race at Daytona (Fla.) International Speedway and at Dover International Speedway on Sept. 27.

Burger King Corp.’s sponsorship of the No. 14 Sprint Cup car will continue bringing the HAVE IT YOUR WAY® philosophy to all NASCAR racing fans.  “This sponsorship with Tony provides the perfect scenario to get back into NASCAR. His passion, both on and off the track, resonates very well with our core BURGER KING® customers,” said Russ Klein, president, global marketing, strategy and innovation. “We’ve long understood the power of NASCAR, and its millions of fans, and are looking forward to an exciting season.”

Additionally, this sponsorship includes a personal services agreement with Tony Stewart that will be leveraged through comprehensive national marketing programs that may include appearances in commercials, restaurant promotions and at Burger King Corp. sponsored events.

“I’m extremely happy to welcome Burger King Corp. to the team and really proud to be associated with such a great brand,” said Tony Stewart. “I am a huge fan of
BURGER KING® restaurants especially of the WHOPPER® sandwich, and even received my own customized BK® Crown Card!”

Burger King Corp. Fun Facts

• There are 221,184 ways to mix and match ingredients which means countless ways to love the WHOPPER® sandwich.
• Over 11 million guests walk through the doors of a BURGER KING® restaurant worldwide each day.
• More than 1.3 billion WHOPPER® sandwiches are sold each year in more than 11,700 BURGER KING® restaurants worldwide!

About Burger King Corporation
The BURGER KING® system operates more than 11,700 restaurants in all 50 states and in 74 countries and U.S. territories worldwide. Approximately 90 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. In 2008, Fortune magazine ranked Burger King Corp. among America's 1,000 largest corporations and Ad Week named it one of the top three industry-changing advertisers within the last three decades. To learn more about Burger King Corp., please visit the company's Web site at www.bk.com.